DSPolitical at the
Democratic National Convention

From city center to the United Center, DSPolitical had a jam-packed week at the DNC full of meetings, interviews, speeches, parties, and more.

Read on for our takeaways from a joyful, energetic week with the who’s who of Democratic politics.

Our Key Takeaways from the 2024 Democratic National Convention

1. Meeting voters where they are is more important than ever… and it’s achievable in ways that were impossible even four years ago. Deploy, our proprietary platform, provides best-in-class data, onboarding, and reach so you can reach the exact voters you need to win elections. Once the data tells you what your persuadable voters care about and where they consume content, Deploy helps you meet them there with the right message and messenger.

2. CTV is the talk of the town… finally. And our new partnership with Beeswax, FreeWheel’s demand-side platform, enhances our ability to match voter file data with household-level identifiers, dramatically improving the accuracy and scale of CTV advertising. We can now serve more ads to specific voter audiences at scale, making your campaigns more effective while eliminating costly media waste.

3. The base is energized… but there’s still work to do. This is the most critical time for Democratic and Progressive campaigns to use every tool at their disposal to ensure wins up and down the ballot. Contact us to learn how your campaign can leverage our award-winning enterprise software, expansive inventory, breadth of reach, and unrivaled voter file data to make election history in 2024.