the dspolitical blog

The latest news + expert advice for all things digital advertising and politics.
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August 30, 2024 / Blog Posts

DSPolitical Named 2024 AdExchanger Awards Finalist

We are incredibly proud to be named an AdExchanger Awards finalist in three categories. Thank you for this incredible honor, and congrats to our fellow finalists.

August 20, 2024 / Press Releases

DSPolitical and Beeswax Announce First-to-Market Partnership to Revolutionize Voter Targeting Through Advanced CTV Technology

DSPolitical’s first-party identifiers will be matched to the FreeWheel Identity Network’s industry leading graphs to achieve greater scale and optimal reach ahead of the presidential election.

August 16, 2024 / Press Releases

Facebook Will Reinstate Pre-Election Ad Ban it Fumbled In Last Presidential Election — A Move That Will Hurt Democrats

Following news that Meta/Facebook will again ban new political ads in advance of the November election.

August 1, 2024 / Press Releases

For the Fifth Consecutive Year, DSPolitical Commits Major Resources to Support Local and State Democratic Candidates

July 25, 2024 / Press Releases

DSPolitical Announces New Data Licensing Offering in Partnership with Catalist

DSPolitical, the leading digital advertising technology partner for Democratic and progressive causes and candidates, today announced a new data licensing agreement with Catalist, the premier data provider for progressive organizations.

July 2, 2024 / Blog Posts

A Guide to Programmatic Media Buying: The Types

June 13, 2024 / Blog Posts

Pride Month Spotlight: Bridging the Gap

We are already halfway through June, and Pride Month celebrations are in full swing across the country, but are LGBTQ+ people heading to the polls?

May 22, 2024 / Blog Posts

Reaching the AAPI Community

April 29, 2024 / Blog Posts

Google Delays Phase Out of Third-Party Cookies

April 11, 2024 / Blog Posts

Building a Winning Roadmap: Optimize Your Media Planning

In this blog, we will define media planning, discuss some of its inherent challenges, and share the solution we created to optimize your media planning.