the dspolitical blog

The latest news & expert advice for digital advertising and politics.
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September 21, 2021 / Blog Posts

Announcing the 2021 DSPolitical Ad Grant Recipients

DSPolitical is proud to announce the recipients of our annual grants program! Read on for more about these incredible four candidates up for election this fall.

September 13, 2021 / Blog Posts

Work with us: Life at DSPolitical

At DSPolitical we not only work to serve the Democratic community at-large but to create a culture of transparency, openness, and collaboration so every employee is empowered to be their true selves at work. Read more about our values and benefits and learn more on how you can join team DSPolitical!

August 17, 2021 / Press Releases

DSPolitical Grants Program Returns to Help Local/State Candidates Reach Voters Online

Today, DSPolitical, America’s leading voter-targeted digital advertising company for Democratic candidates and progressives causes, announced the return of its successful Grants Program to help local and state legislative candidates.

July 28, 2021 / Blog Posts

Better Match Rates with Data Augmentation

June 28, 2021 / Blog Posts

Brand Safety for Programmatic Advertising

Brand Safety for programmatic advertising is crucial to maintaining the integrity of your campaign, organization, or candidate.

June 3, 2021 / Blog Posts

Geofencing and Finding Your Voters!

May 12, 2021 / Blog Posts

Reporting 101: The metrics you need to know!

One of the most important parts of any advertising campaign is understanding reporting - both what the metrics mean, and how to use them to run more effective digital campaigns.

April 28, 2021 / Blog Posts

Introducing: Audience Builder for Deploy by DSPolitical

DSPolitical is proud to announce the launch of our updated Audience Builder, now available in Deploy by DSPolitical. This game-changing new feature gives campaigns and consultants the power to create hyper-targeted audiences and find the exact voters they need to win elections.

December 9, 2020 / Press Releases

GOOGLE LIFTS POLITICAL AD BAN

WASHINGTON, DC – Today, responding to news that Google has lifted its post-November election ban on political digital ads, DSPolitical, the nation’s leading voter targeted digital advertising firm for Democrats, released a statement calling on Facebook and other companies to do the same:

November 11, 2020 / Press Releases

Facebook and Google Should Lift Ad Bans Hurting Dems in Georgia U.S. Senate Runoffs

WASHINGTON, DC – Today, responding to mounting criticism for the ongoing Facebook and Google political ad ban following the November election, DSPolitical, the nation’s leading voter targeted digital advertising firm for Democrats, released a statement calling on companies to lift the ad bans in places with active runoff elections underway like the