Focus by DSPolitical is a premium offering for agencies with advanced in-house media buying capabilities.

With Focus, organizations can license voter data or custom lists with DSPolitical’s unparalleled match rates of up to 90% for exclusive inventory deals.

In addition, DSPolitical launched Aura in 2021, an AI-driven insights panel to build ultra-targeted, privacy-first audiences for healthcare companies and public health organizations.


Best-in-Class Onboarding

Access to advanced media buying and targeting without the hassle of onboarding

Catalist Data Segments

Leverage Catalist Data segments to target the right voters

Exclusive Inventory Deals

Premium inventory means your ads show up in the right places to engage voters.

Expansive Reach

Reach individuals using the vast, quality programmatic inventory available across the internet.

Custom Lists with Verified 80-90% Match Rates

DSPolitical’s match rates are verified to run at 80-90%, proven with independent, scientific studies.

Faster Turnaround Times

With Catalist data segments your ads can be up and running in 24 hours or less


See how Focus can help you better reach voters