Programmatic advertising is no longer a cutting-edge innovation in political campaigns—it’s a core part of digital strategy. But as more campaigns embrace programmatic, simply running ads isn’t enough. The advantage lies in execution: how well your targeting is structured, how quickly you adapt, and how effectively your tools work together.
We’re excited to share that DSPolitical won four 2025 Polaris Awards! Our Spanish Language Preference Model earned two wins, while our “Vote Naked” campaign for Turn Bucks Blue, developed and deployed in partnership with Blue Nation Strategies, took home two more.
June is Pride Month, a time to celebrate the contributions and ongoing resilience of the LGBTQ+ community. From leading movements to driving transformative change, this powerful group has long been at the forefront of social progress and advocacy.
At DSPolitical, we’re focused on building tools that give campaigners more control, more clarity, and more confidence in every decision they make. That’s why we’re excited to introduce two new features in Deploy, plus a spotlight on one of our most-loved planning tools.
We’re thrilled to announce that DSPolitical brought home two prestigious wins at the 2025 Pollie Awards, recognizing the best in political advertising and strategy. These honors reflect our continued commitment to innovation, precision, and impact in the digital campaign space.
The political landscape isn’t just shifting – it’s throwing punches. From surprise executive orders to last-minute regulatory maneuvers, policy can change overnight – and the media cycle isn’t slowing down to explain it.