Introducing: DSPolitical’s 2023 Ad Grant Program Recipients!
2023 was an incredible year for our Ad Grants Program– with $50,000 being put forth to assist Democrats across the country in winning elections! Over 115 incredible candidates with unique profiles and perspectives applied. Without further ado, we’re proud to introduce 10 passionate, strategic, and inspiring candidates!
Reporting 101: The metrics you need to know!
With so many terms, acronyms, and pieces of industry jargon to learn, running a digital campaign can be overwhelming. One of the most important parts of any advertising campaign is understanding reporting – both what the metrics mean, and how to use them to run more effective digital campaigns.
Are Voters Really Seeing Your Ads?
DSPolitical has successfully addressed these challenges by implementing exclusive filtering, user-initiated video ads, brand safety measures, and ad verification technology. With a progressive approach and a commitment to efficient and impactful advertising, DSPolitical ensures clients' messages are seen by targeted voters.
Pride in Politics: Celebrating LGBTQIA+ Politicians
The 2022 midterm election shattered records with an unprecedented number of victories for openly LGBTQ+ individuals. Despite the encouraging "rainbow wave" witnessed in the recent election cycle, the LGBTQ+ community continues to grapple with numerous challenges.
Asian American and Pacific Islander Candidates Making an Impact in Politics
We believe that Asian Americans and Pacific Islanders are an integral part of the American fabric, and their diverse experiences and perspectives are crucial to shaping policies that impact all Americans. To celebrate the significant contributions of AAPIs and highlight some of the trailblazers who have impacted the community, we ha
The Powerful Location-Based Targeting You Need
Political advertisers invest a great deal of energy and resources in identifying and reaching their voters. Given the rapid changes in media consumption patterns, it's increasingly crucial to have the right technology to connect with carefully cultivated audiences. Learn more about GeoFusion.
Maximize Your Marketing Efforts with Native Advertising
There are various types of digital ad formats that campaigns can use to deliver their message, and native advertising is one of the most effective. With native advertising, you can master the art of seamless promotion that captivates audiences. Keep reading to learn how native advertising transforms how you connect with constituents.