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The digital advertising partner Democratic campaigns count on — cycle after cycle.

 

Partnerships That Power Progress

We’ve spent over a decade working side by side with Democratic campaigns, consultants, state parties, agencies, and tech partners to drive real wins.

  • Founded in 2011 with one objective: ensure every Democratic campaign — no matter the size — has access to cutting-edge digital tools built specifically for politics.
  • We’ve powered thousands of campaigns and causes in all 50 states, from school board to presidential races. Explore our 2024 impact here.
  • Purpose-built technology designed for Democratic campaigns, powered by proven Randomized Control Trial (RCT)-backed strategies to deliver smarter results.

In a moment that demands coordination over chaos, our award-winning Deploy platform is built to help campaigns work smarter and more strategically.

  • Purpose-built by engineers with real campaign experience, Deploy by DSPolitical is the most powerful digital advertising platform specifically for Democratic campaigns, causes, and public affairs — not retrofitted from corporate tools.
  • Named Most Innovative Product of the Year and Best Digital Ad Platform, Deploy makes it easy to reach the exact voters or decision-makers you need — across streaming TV, video, display, and more.
  • With tools like Media Planner, which harnesses real intelligence and over a decade of Randomized Control Trial (RCT) data, campaigns and consultants can build, budget, launch, and optimize persuasive digital ad programs faster — with visibility into spend, scale, and performance.

We make every dollar count, helping campaigns connect with the right voters, maximize impact, and eliminate waste.

  • We exclude already-voted (AV/EV) voters and low-quality websites for every campaign to focus your budget where it will make the most impact.
  • Our targeting zeroes in on persuadable, reachable, and known voters, not broad segments or wasted reach.
  • With premium Connected TV (CTV) placements and innovative tech partnerships, we help you turn the biggest screen in the house into one of your campaign’s strongest assets — delivered to the exactly right audience with unrivaled frequency and scale.

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Living Our Values: The DSPolitical Ad Grants Program

The DSPolitical Ad Grants Program is a team and community favorite. Since launching the program in 2020, DSPolitical has awarded over $370,000 in in-kind ad grants, helping dozens of down-ballot candidates nationwide build modern digital campaigns, overcome funding gaps, and reach voters wherever they stream, watch, and scroll online. Here’s a look at just a few of the extraordinary campaigns we’ve supported since the program’s inception:

  • Mauree Turner (2020) — Elected to OK HD-88, becoming the first openly nonbinary state lawmaker in U.S. history and the first Muslim member of the Oklahoma Legislature.
  • Ruwa Romman (2022) — Won GA HD-97, making history as the first Muslim woman elected to the Georgia House and the first Palestinian American elected to any office in Georgia.
  • Anthony Vega (2022) — Elected Lake County, IL County Clerk, becoming the first Latino and first openly LGBTQ+ person elected to any countywide office in Lake County.
  • Nabilah Islam Parkes (2022) — Flipped GA SD-7 and became the first Muslim woman and first South Asian woman ever elected to the Georgia State Senate.
  • Deb Whitfield (2023) — Elected mayor of Lawrence, Indiana, becoming Marion County’s first Black mayor.
  • Ysabel Jurado (2024) — Defeated an incumbent to represent L.A. City Council CD-14, becoming the first person of Filipino descent on the Los Angeles City Council and the first woman to represent CD-14.

In addition to in-kind funding, each grant recipient receives hands-on training and support from our experts. At DSPolitical, we believe that big change can start in local communities; we’re honored to provide top-of-ticket tech and tools to candidates up and down the ballot.

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