Blog Posts

May 12, 2021 / Blog Posts

Reporting 101: The metrics you need to know!

One of the most important parts of any advertising campaign is understanding reporting - both what the metrics mean, and how to use them to run more effective digital campaigns.

April 28, 2021 / Blog Posts

Introducing: Audience Builder for Deploy by DSPolitical

DSPolitical is proud to announce the launch of our updated Audience Builder, now available in Deploy by DSPolitical. This game-changing new feature gives campaigns and consultants the power to create hyper-targeted audiences and find the exact voters they need to win elections.

September 30, 2020 / Blog Posts

DSPolitical has the Antidote to cure the Spread of Fake News

September 14, 2020 / Blog Posts

Announcing the Winners of the DSPolitical Digital Ads Grant Program!

August 25, 2020 / Blog Posts

How DemocraticAds.com will Amplify your Campaign’s Voice

July 23, 2020 / Blog Posts

10 Black Candidates to Watch in 2020

July 20, 2020 / Blog Posts

DSPolitical Welcomes Anjana Rajan as Latest Speaker in DEI Speaker Series

This June marked the beginning of DSPolitical’s new Diversity and Inclusion event series for DSPolitical employees, the DEI Speaker Series. Working towards the series’ goal of exposing DSPolitical employees to ideas and lessons from leaders of diverse backgrounds within the fields of politics, data, and technology, this July we welcomed our second

July 7, 2020 / Blog Posts

Creative Best Practices for Programmatic Video

Having trouble with your programmatic video ads? Don’t forget: running effective video ads has just as much to do with engaging creative as it does precision targeting.

June 17, 2020 / Blog Posts

9 Questions to Ask DSPolitical Right Now

The DSPolitical Client Services team fields questions from clients, consultants, and campaigns all over the country on how to run the most effective, impactful, and targeted digital ads. Leveraging our decades of digital experience here are some of the most commonly asked questions we receive. Whether you’re a DSPolitical client or not read on for

June 10, 2020 / Blog Posts

Introducing The DSPolitical Diversity, Equity, and Inclusion Speaker Series

On Wednesday, June 3rd over 30 DSPolitical employees tuned in to listen and learn from the guest speaker of a new series headed by DSPolitical’s Diversity and Inclusion Taskforce. This new ongoing event, known as The DEI Speaker Series, is an initiative to expose DSPolitical employees to ideas and lessons from leaders of diverse backgrounds within