Introducing: DSPolitical’s 2023 Ad Grant Program Recipients!

2023 was an incredible year for our Ad Grants Program– with $50,000 being put forth to assist Democrats across the country in winning elections! Over 115 incredible candidates with unique profiles and perspectives applied. Without further ado, we’re proud to introduce 10 passionate, strategic, and inspiring candidates!

Celebrating Latino Leaders

The ten influential Latino leaders listed here have broken barriers in American politics, representing diversity and resilience. The stories of these Latino leaders and many others inspire us to work towards a more inclusive and representative democracy.

What Is Supply Path Optimization?

DSPolitical implements advanced SPO strategies to choose the most effective and efficient supply paths to help causes and down-ballot candidates reach their target audience, increase brand awareness, and secure wins.

Reporting 101: The metrics you need to know!

With so many terms, acronyms, and pieces of industry jargon to learn, running a digital campaign can be overwhelming. One of the most important parts of any advertising campaign is understanding reporting – both what the metrics mean, and how to use them to run more effective digital campaigns.

DSPolitical Responds to Microsoft Political Ad Ban

For the Fourth Year In a Row, DSPolitical Commits Major Resources to Help Local and State Candidates Target Voters Online

Today, DSPolitical, America’s leading voter-targeted digital advertising company for Democratic candidates and progressive causes, announced the return of its highly impactful Digital Advertising Grants Program to help local and state legislative candidates.

Are Voters Really Seeing Your Ads?

DSPolitical has successfully addressed these challenges by implementing exclusive filtering, user-initiated video ads, brand safety measures, and ad verification technology. With a progressive approach and a commitment to efficient and impactful advertising, DSPolitical ensures clients' messages are seen by targeted voters.

Pride in Politics: Celebrating LGBTQIA+ Politicians

The 2022 midterm election shattered records with an unprecedented number of victories for openly LGBTQ+ individuals. Despite the encouraging "rainbow wave" witnessed in the recent election cycle, the LGBTQ+ community continues to grapple with numerous challenges.

The Powerful Location-Based Targeting You Need

Political advertisers invest a great deal of energy and resources in identifying and reaching their voters. Given the rapid changes in media consumption patterns, it's increasingly crucial to have the right technology to connect with carefully cultivated audiences. Learn more about GeoFusion.

Maximize Your Marketing Efforts with Native Advertising

There are various types of digital ad formats that campaigns can use to deliver their message, and native advertising is one of the most effective. With native advertising, you can master the art of seamless promotion that captivates audiences. Keep reading to learn how native advertising transforms how you connect with constituents.